Casual Customs x Maro Gym: strong together in style and sport
Kickboxing is about more than just performance. It’s about discipline, motivation, and the people around you. At Maro Gym, this is central. Everyone comes in with their own goals, but ultimately, you train together. Born from the desire to create unity and build a community within the gym, the collaboration between Maro Gym and Casual Customs was formed. A simple chat at the pub can be enough!
Unity within the gym
For Maro Gym, we got to work on new shirts for the gym and their community. The goal wasn’t just to create a nice garment, but primarily to build value and a sense of belonging for the members.
By wearing the same clothing, a recognizable appearance is created. You show that you are part of the same community, without everyone having to lose their individual identity.
Whether you are just starting your training or have been in the gym for years: in the end, you are there with the same goal. Working on yourself together, motivating each other, and being part of something bigger. You are stronger together.
Clothing as part of the identity
At Casual Customs, we believe that clothing can be more than just something you put on. It can show who you are and what you stand for.
That is why, when developing clothing, we always look beyond just a logo or a print. The look and feel must match the organization and the people wearing it.
For Maro Gym, that meant a collection that aligns with the gym's image while simultaneously fostering that recognizable group feeling. The logo on the front is recognizable to many, but the symbolism of the name on the back gives the feeling that the gym always has your back. From a workout to a moment outside the gym: the clothing forms a visible connection between the members.
Stronger together
The collaboration with Maro Gym shows exactly what Casual Customs stands for: creating clothing that strengthens an identity.
From the first shirt to the current expansions, everything has been a collaborative effort, and nothing is too crazy. Don's ideas have become reality. From printing custom-supplied kickboxing shorts to shirts for a gym that hosts training camps in Thailand.
Casual Customs x Maro Gym — strong together, one together
